About
Flor Rincon, CAA
CEO & Founder, F&L Service Agency LLC
Empowering our community through integrity, education, and service.
Experience
Over 15 years of professional experience in financial, tax, and business service.
Integrity
Build on integrity, proficiency, and a deep commitment to service.
Community
Dedicated to empowering individuals, families, and organizations through knowledge and trust.
Flor Rincon is the CEO and Founder of F&L Service Agency LLC, a trusted firm offering financial, tax, and business solutions to individuals, families, and organizations. With over 15 years of professional experience, Flor has built her career on integrity, proficiency, and a deep commitment to service.
As a Certified Acceptance Agent (CAA), she is authorized by the IRS to assist clients with ITIN application and renewals, ensuring compliance and accuracy every step of the way.
Flor’s journey as an immigrant shaped her dedication to bring the language and information gap within the Hispanic community. She believes that financial and business knowledge should be accessible to everyone – empowering clients to navigate local, state, and federal requirements with confidence.
Community Leadership & Service
St. Edward Catholic Church Financial Coucil
St. Edward Academy
Greater Athens Texas Chamber of Commerce
Circle of Empowerment and Female Evolution (CEEF)
Greater Athens Texas Hispanic Business Alliance
Athens Tourism
Circle of Empowerment and Female Evolution (CEEF)
Flor Rincon founded CEEF to create a space where women can grow together through education, leadership, and mutual support. What began as a local initiative has evolved into a movement that celebrates achievements, fosters confidence, and builds lasting connections among women from all walks of life. Through workshops, mentorship, and community events, CEEF empowers women to take charge of their personal and professional journeys — driving transformation that ripples through families, businesses, and communities alike.
Mission: Educate. Empower. Evolve.
Flor’s mission is simple — to serve others, strengthen businesses,
and empower women while contributing to the growth of the
Athens and Greater Athens community.